Magicworks softened its perfect rating claim.

Magicworks is a local digital display and LED sign company. Their ads claimed a perfect 5.0 star rating. That's real, but ratings change, and we didn't want to have to update the ad copy every time a new review landed.

We rewrote it so the claim stays honest whether the rating is perfect or just very good. Same message, less fragile. It's the kind of thing nobody notices, but it matters when you're trying to tell the truth.