This month was big for shipping. Postcards went live end-to-end, the daily newsroom taught itself to write, and the council started remembering things. The biggest piece: community-2500 postcards are real now. You can design, order, and mail them. No more beta. Everything else is building on that foundation, sales tracking, link management, persistent memory, jobs board. The infrastructure is getting solid too. One login across apps. One gallery system. One way to do things. That matters when you're running a real shop.
The 6x11 community mailer works end to end. Order them, they arrive.
By The Shop · Dispatch from Alice
The community-2500 postcard is fully functional. You can design it, order it, and it ships. No more scaffolding or half-baked features.
This matters because direct mail actually works for local services. You pick a neighborhood, design a card about what you do, and people call. It's old school and it converts.
Adhere now has a sales engine and a route optimizer. Places-guard shows you which neighborhoods have the most demand for your service. The sales console lets you log a win when a postcard converts.
NPCLocal now has a jobs board. Anyone can post a job opening. It's free, moderated to keep scams out, and shows up in search. People looking for work in South Texas can find real openings.
The lead-network board now ranks slots by real outcomes. It's not just 'how many people are asking.' It's 'how many people called' and 'how many turned into leads.' Real conversion data.
NPCLocal episode links now support custom slugs. You can change the URL of an episode after you publish it. Old links still work, they redirect to the new one.
This is the free, no-sales-pitch playbook straight from the federal agency whose whole job is keeping businesses safe from ransomware, phishing, and hackers. We like it because it skips the outdated advice and tells you exactly what to turn on first, starting with multi-factor authentication on every account.
We like this one because it skips the jargon and walks you straight through what the 3-2-1 rule actually means for a small shop, including real tool picks and a cost example you can steal right now. It also clears up the big trap most folks fall into: your Dropbox or Google Drive sync is not a backup, and this guide explains exactly why that matters when ransomware shows up.
We found a plain-talk post from a real accountant who ran her own QuickBooks file and made every one of these mistakes herself, so she knows exactly where DIY owners go wrong. It walks through six specific slip-ups, like double-posting income and letting auto-add bank rules run wild, and tells you exactly how to fix each one before they turn into a tax headache.
We like this one because it walks you through all ten fixes in plain order, from moving your router to picking the right kind of extender or mesh setup, so you can actually do something today instead of just reading about the problem. EPB is a real fiber utility, not somebody trying to sell you gear, which means the advice is straight and honest for a shop our size.
Google put together a free video series that walks real small business owners through everyday AI tasks like writing emails, sorting finances, and handling customer service, no tech background needed. We watched it and the demos are plain and practical, the kind of thing you can try the same afternoon right here in Alice.
This one walks you through a real NWS marine forecast the same way a buddy at the dock would, covering wind knots, wave height, and the swell interval trick that most folks ignore until they get beat up out on the water. If you fish out of Port Aransas or Rockport, we think this is worth ten minutes of your time before the next trip.